IntroductionAbout AthennianCorporate LogoColors
•  Primary Colors
•  Secondary Colors
•  Gradient
TypographyPhotographyIllustrations
•  Decorative Elements
•  Icons and Symbols
•  Character Design
•  Hoot Mascot
•  Do’s and Don’ts
Accessibility Standards

Photography

Photography can play a big role in delivering a brands message and conveying its personality. By incorporating images of happy people using digital devices to access the product, we can deliver the message that we provide happiness, organization, and efficiency with our products.

This is why we want to include photography into the brand in order to communicate how great our products and services are. As well as convey our modern approach to technology, and our philosophy of making boring processes fun and efficient.

Images And Photography

  • For the photography we want to always use happy people in professional working attire, in a home or office working setting.
  • All photography used must be high resolution images with excellent color quality and a good use of high contrast for the best possible definition.
  • We want to utilize diversity in our photos to embrace all clients.
  • Photo’s will be used as background texture images or to highlight our happy customers
  • When using background images, choose images familiar to the client and abstract them by using a close-up or cropped image. This will help create texture as well as take away the focus from the subject matter while still being very familiar.
Coworkers looking at a tablet